Excerpt. Please full-screen. Final Resolution:  5760 x 1536

On September 2021 I was commissioned by raumHoch, Berlin-based interactive studio,

to develop the opening video titled “Mindsetter” as opener for the Hybrid Shopfloor media space concept that they´ve created

at the Bosch Rexroth Customer and Innovation Center (CU.BE) in Ulm.

The Hybridshopfloor is an innovative presentation environment for the Factory of the Future. 

The basis of the installation is a model factory which develops innovative automation solutions from Bosch Rexroth. 

A floor-to-ceiling LED wall extends the factory into infinity. The novel concept combines industrial automation technology,

interactive 3D animations and multimedia show elements to form a holistic hybrid system.

Final Resolution:  5760 x 1536 (15m wide)

Agency: MCI Deutschland GmbH in Kooperation
mit raumHOCH GmbH

Direction: Steffen Maubach

Production: Daniel Fröhlich

My Roles were:

Image Research, Editing, Compositing, Motion Design and Color Grading.

The whole concept has been awarded with the Red Dot Annual Multimedia Award Silver 2023

Please check the full project here https://raumhoch.de/en/what-we-do/hybrid-shopfloor/